I am so excited to introduce to you the Acorn Marketing Academy - my 1:1 Coaching and Mentoring Programme - designed especially for small business owners, or young professionals looking for support in their marketing career.
It’s not easy running a business, right?
I know what it’s like - I know how much pressure there is on our time. We have so many deadlines to meet and priorities and end up having to juggle everything.
Not only are you the CEO of your small but mighty business, you’re the accountant, the IT department, the cleaner and you are the marketing and social media manager rolled into one!
Sometimes it is just so difficult to know where to start with marketing and know what is going to be effective to get you results.
Maybe you feel like you’ve been bustin’ a gut for years and not really seeing a return on your investment? You’ve dabbled in marketing, but it’s not actually done much for your business.
Well, let me tell you, you are not alone. I see business owners spending hours finding ways to get their marketing to work - they’ve tried all sorts, but just don’t think it’s working for the. Instead, they feel like it’s some kind of dark art or secret and they’ve missed out on getting the memo.
When I started my business my ethos was “Mighty Oaks from Small Acorns Grow” – essentially helping small business owners develop their marketing to see their business grow. Over the years my business has also grown and the types of companies I work with has also changed. However, the core of my business is still about helping small business owners.
I know that as a business owner myself we don’t always have pots of money under the desk, or a money tree growing in the back yard. Yes, we’d all outsource marketing, social media, accounting, IT, admin if we could…but we can’t always do that. I understand that not everyone can afford my done for you services and retainer packages, but that doesn’t mean you have to miss out.
That’s why I have developed the Acorn Marketing Academy.
I still want to be there for those business owners who need support and want some practical help that is going to blow your marketing out of the water! Let me guide you, teach you and equip you with the skills and confidence you need to understand how you can make marketing work better for your business.
Running a business can often be lonely and isolating. You have no one to bounce ideas off and no one for support or just to ask that “silly little question” – well now you do!
Just starting out in Marketing?
I've been there too! One of the best things I had access to in my early career was a mentor. Someone I could touch base with, run ideas by and learn from. It has certainly helped me get to where I am now and understand marketing on a much more practical level. Through the Acorn Marketing Academy, I can do that for you too. When you need some extra support, or your boss has given you a project and you're not tooo sure where to start - why not tap into my skills and knowledge to help?
If you employ a junior marketing executive, who perhaps needs that support, you also get the bonus of having my eyes on your business and guiding those younger members of the team in how to be more strategic and effective with thier marketing - double whammy!
In the Acorn Marketing Academy, you get access to ME as your 1:1 marketing support, teacher, guide, confidant, guru, expert, whip cracker – whatever you want to call me.
We’re going to work through your marketing challenges and make marketing start working for your business. I’ll be there to make you accountable to achieve your marketing goals, to help drive your business forward and help you get s*%t done.
Over the years I have created so much content and by being part of the Acorn Marketing Academy you get access to it all! Yes, that’s all my courses, downloads, templates, tutorials and videos. If you have problems, challenges or questions I will add to the content so you can have those questions answered. I’m here to answer messages, review documents, help you develop plans and strategies that you can take away and implement in your business.
Let me help you create a sustainable, thriving business for the future. Let me help you understand marketing and give you the confidence to be able to create captivating and engaging promotional campaigns that will see you get the results that you so richly deserve.
Leave your details below to register interest in the Acorn Marketing Academy and I'll be in touch!
You’re probably asking who is she?
Well, I am a multi-award winning Marketing Consultant, Coach and Mentor who brings creativity, clarity and a bit of sparkle to marketing and social media campaigns.
After studying Fashion Promotion at University, I worked in several organisations across the UK in a diverse range of industries, promoting anything from men’s elasticated trousers to firework displays, Beatles music to Bugs. I once even worked on the set of Coronation Street!
Life threw me a huge curve ball when I was made redundant in 2010. It was such a difficult time, not knowing what my future held, but I took it as a new challenge and opportunity, and inspired to start my own marketing consultancy in the beautiful Lake District.
I became a Chartered Marketer in 2012. That’s like the gold standard measure and recognition of a marketer’s ability, experience and qualification to practice. It is the marketing equivalent of other Chartered professions like accounting and engineering. Since starting my business I have worked with hundreds of businesses, from sole traders and start-ups to FTSE 250 companies.
I am one of those rare kinds of people who started work in marketing before digital got big. But as my career has developed, so too has digital marketing and social media, so I’ve literally grown up with it. This gives me a great knowledge of all types of marketing – traditional and digital. Over the years, I have seen the impact social and digital media can have on businesses, but how confusing, overwhelming and time consuming it can be. So, I am now on a mission to give people the confidence to do it for themselves, make the process easier and get results.
After years of writing strategies, social media posts and campaigns, I remain as passionate about marketing as the day I started (I won’t tell you how many years ago that was though!) I love marketing, thrive on my business and am passionate about each and every one of my clients. It is not just a job for me…it makes me tick!
Once you have enrolled into the Academy, the very first thing we will do is give you access to the online portal, where your first job will be to fill out our business questionnaire. This will give me a really good insight into where your business is right now, where you want to be and how I can help support you to reach your goals.
The next step is for us to get to know each other. We'll book a convenient time and talk through your questionnaire answers, any problems you are facing and areas you want to cover. It'll help me understand what we need to do going forward on the programme. it's also an opportunity for you to ask any questions.
Once we've had our kick-off call I will collate our discussions into an action plan. This will be found in the portal and you can then work through the action points I have set you before we next meet. There will also be weekly progress reports for you to fill out, so I can see how you're getting on.
Each month we will have the chance to have a catch up and discuss how you're getting on. We can discuss any problems you're facing, things that you need support with and I can give you guidance and suggestions to keep your marketing going in the right direction.
In the Acorn Marketing Academy, you will have access to all the courses I have run over the years - all my Mini-Marketing Masterclasses (how to use social media, Instagram, websites, email marketing) and the Marketing Mastery Programme. I may often refer you to sections of the Academy for further learning.
I've created several downloads over the years, so you will now get access to anything I've created - my social media calendars and '5 Ways to Kick-Start your Social Media'.
Sometimes you just need someone to show you how something is done. In my tutorial section you can watch "how-to" videos on how to use Buffer and Canva. Also, if there is something specific you need to know (like how to use Instagram) for example I can upload them here for you too.
Sometimes it's really hard to start a piece of work when looking at a blank screen. But in the Academy portal you can download lots of templates to get your started - a press release, social media calendar, a brief, hashtag bank, marketing strategy and again if there is something specific you need I can add it here for you too.
One of the most valuable tools you will get from being part of the Acorn Marketing Academy is Me! I am here to support and guide you and help you develop your marketing so you can take your business to the next level - having someone by your side to virtually hold your hand through the process.
Marketing often falls to the bottom of the "to-do" list, but being part of the Academy you will have the accountablity from me to get things done. I'm not going to stand over you, but I will help you get jobs done and make sure that you complete the actions we set out to achieve your goals.
Leave your details below to register interest in the Acorn Marketing Academy
I am only opening up the Acorn Marketing Academy to 4 or 5 people or businesses at one time, so numbers are strictly limited and on a first come, first served basis.
Initially it is a 3-month programme costing £430+vat per month - or you can take advantage of a one-off payment of £1200+vat. After 3 months there is an option to remain in the Academy for a further 3 months.
The total investment for the Acorn Marketing Academy costs less than working with me for one month as a retainer client, but you get all that amazing content and me as your guide!
*All prices are exclusive of VAT
Leave your details below to register interest in the Acorn Marketing Academy
Q - Why do you limit numbers?
A - I do this because I want to make sure that each of the people on the programme gets 100% from it and I don't spread myself too thin.
Q - How do I join?
A - Initially you need to register interest, by filling in the sign up form. This is so I can make sure you are right for the Academy and give you access to the online portal.
Q - Can I access the content only?
A - The idea of the Acorn Marketing Academy is that I help you to do your own marketing more effectively with support and guidance. I'd prefer people to have the direct support from me to make the most of the programme.
Q - I don’t have enough money right now
A - If you want to sign up to the Acorn Marketing Academy , but money is a bit of an issue now, you can pay in instalments over 3 months. You can also go on my waiting list for the future.
Q - I don’t have enough time to do marketing myself
A - Don't worry we are going to look at ways in which we can make this easier for you and how you can do your own marketing more effectively and efficiently. I want to make sure you are doing the right things, rather than wasting your time getting things wrong!
Remember
The value you get for signing up to the Acorn Marketing Academy will save you time and money in the future. You will save time in your business as you will actually know what you should and shouldn’t be doing.
No more wasting time trying to figure out how things work, no more wasting time jumping on every opportunity that comes up, no more wasting time questioning if what you are doing is right or working.
You will have vision, you will have clarity and confidence in how to promote your business going forward and on into the future. This is my tried and tested way of implementing marketing strategies for my clients and what I have implemented over the past 20 years.
Join me in the Acorn Marketing Academy and let's reach those marketing goals and business aims together!
Leave your details below to register interest in the Acorn Marketing Academy
